What is Y'ello Star?
Y’ello Star is a musical platform created by Nigeria’s leading Telecommunications and data services provider, MTN Nigeria to search for, discover, nurture, expose and launch music talents in young Nigerians.
At MTN Nigeria, we believe every hidden star and talent deserves a chance to shine bright. We appreciate the fact that there are huge musical talents hidden in every part of the country, and most times, these talents are, at best, under-developed or out rightly allowed to die because they are not being harnessed. The challenge, we have discovered, is that these talents are not given the opportunity to showcase themselves. This is partly due to the fact that many producers lack the wherewithal/resources to go into the nooks and crannies of the country in search of these talents. This is the prime offering of this show – to go in search of these talents that are hitherto, lying wasted or under-utilized.
When these talents are discovered, they are assembled in a house where their skills and talents are horned through lectures, guidance, mentoring and practical sessions by renowned teachers, artists who have distinguished themselves in the industry.
Through the contest, the winner, and runners up get prizes that will assist them in their musical aspirations.